Going Slow

Sometimes I get myself too worked up and excited for my own good. Once I start planning something my brain automatically goes to, “how could this not be a HUGE success.” Such is how it is with our current funding campaign. In my head I was thinking, “I’ll post the link to my facebook page and all of my friends will rush to contribute, especially considering the perks we’ve included.”

Of course, it has not worked out that way. And that’s OK. I need to remember to keep my pie-in-the-sky tendencies in check so that my realistic side can be heard through all the cheers and bright flashing lights of the huge success that my idealistic side is conjuring up. Laura wrote an amazing book. That’s true. But it’s going to take time and effort to get to where we want to be.

Campaigns like this are tough. We’re not asking for contributions to help sick kids or start a non-profit that fights for equal rights. We’re asking for support in a business venture. I would hope our family, friends and whoever else happens across our campaign believe enough in us to support us. But still, given limited budgets and lots of options for what to do with the money, I can see how it would be hard to justify giving to this campaign. I like to believe that if the tables were turned I would be willing to help. I think I would. But its hard to tell exactly what you would do until faced with the situation.

So my realistic side is finally breaking through and I am seeing that we’re going to have to work hard over the next 100 days to convince people that we are serious about following through with this venture. And that’s good. Nothing should come too easily. You should have to work for things. It’ll only better prepare us for movning forward, cause future steps in this process won’t be any easier. Of course that super optimistic side of me is already painting pictures of this book becoming a best seller within days of being released, interview requests from Ellen and Oprah and Today and Good Morning America, deals being offered left and right for the story rights to make it into a movie, etc.

Baby steps, Dave… remember… baby steps… crawl, walk and then run.

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Posted by on August 9, 2012 in Uncategorized


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Contributions come in all sorts of shapes and sizes. Here is one we were given by one of Laura’s ex-coworkers.

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Posted by on July 27, 2012 in Uncategorized


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Origins of the Name

Many people may feel that Orange Fedora is a strange name for a publishing company. Honestly, we agree… but we like it. Let me explain how it came to be. Many years ago Laura and I (Dave) went on a trip out west accompanied by Laura’s husband Chris, who often joins us on our escapades. Along the way we stopped at the world famous Corn Palace in Mitchell, South Dakota. Inside there was a sort of craft show and one of the stands had a bright orange fedora on display. Now, as I’m sure you are all well aware of, I am obsessed with the color orange. I was immediately attracted to this hat. How could I not be? It was nearly as bright as the sun. At any rate I tried it on, some laughs were had and several pictures were taken (We’ll share the pictures sometime later). For whatever reason though, I did not buy the hat. Perhaps I had a moment of clarity and realized I would never actually wear the hat in public… or, more likely since we were in college at the time, none of us had any money. We may never know for sure what we were all thinking when we left the hat there at the Corn Palace that day. What we can be sure about is that about 12 or 13 years later Laura found the same orange fedora in a catalogue and purchased it as a gift for me. It may well be the best gift I have ever received.
Flash forward a few more years. The time came for naming the new publishing company and Orange Fedora just made too much sense not to choose. That’s it. That’s where our company name came from. It’s as good an origin story as any in our humble opinions. And maybe, if the company becomes successful, I’ll have an excuse to wear the orange fedora out.


Posted by on July 24, 2012 in Uncategorized


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Hello world!

Hello world.  This is the Orange Fedora Press blog where we will be posting about our funding campaign and other fun and exciting events at Orange Fedora.  We hope you enjoy it.

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Posted by on July 24, 2012 in Uncategorized